IN PLAIN SIGHT - THE VALUE OF INVISIBLE RESOURCES
DEWA SELECTED BRANDS STORIES 2014 - 2020
Inspire local makers to remain vigilant of miscellaneous scraps from agriculture and manufacture processes—both craft and commercial—closer to home. These are, perhaps, a new source of raw materials capable of transforming into something that is altogether a merchandise as well as merit for consumers.
While the consumers themselves will receive an opportunity to learn and realise the legacy and story behind each product. Which is a result of exploration, examination, and experimentation, to reduce environmental impact and extend the extortion of the Earth’s resources.
The “value” of these “wastes” had already existed. It just takes a keen eye to notice, and little by little, refine and polish these hidden gems until they are beaming with excellence and effectiveness for the consumers.